East Midlands Cyber Security Cluster branding
A visual identity concept for the East Midlands Cyber Security Cluster, exploring how strong branding and digital visuals could create a more recognisable, modern and engaging presence.
A brand created for the East Midlands Cyber Security Cluster (EMCSC), focused on developing a modern and recognisable visual identity that reflected security, connectivity and trust. The project explored logo design, visual systems and digital applications, demonstrating how a cohesive brand could support future growth across digital and promotional outputs.
Deliverables
Instructional Design
Digital Learning
Concept Development
Concept Development
Deliverables
Brand Design
Digital Learning
Intructional Design
Concept Development
User Experience
Website Refresh
The project focused on developing a cohesive brand direction that balanced professionalism with a more contemporary visual style.
A range of logo explorations, interface concepts and branded layouts were created to demonstrate how the identity could flex consistently across different digital touch points.
Deliverables
Brand Design
View live module:
Brand concept
The identity was built around themes of precision, security and connection.
Technical line work, radar inspired forms and bold contrast were used to create a recognisable visual language that felt modern, scalable and visually memorable. The concept aimed to maintain clarity and trust while introducing more personality and energy into the overall brand direction.
Creative direction
The wider visual system explored typography, colour application and layout structure across a range of branded assets and interface mock-ups. Clean hierarchy, spacing and repetition were used throughout to create consistency and support recognition across the experience.
The project considered how the identity could translate into digital environments through UI concepts and presentation layouts, ensuring the branding remained adaptable, accessible and cohesive across multiple applications.
